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The packaging looked a little childish, so I thought it was for kids. I, however, tried them and wouldn't even consider giving these to a kid. It's like someone took a jar or organic vitamins, pulverized them, poured them into a gelatin, and came up with this. The consistency is HARD, the taste is awful, the color reflects both, just don't.
I think we all know how important it is to make sure our kids get the vitamins and minerals they need to stay active and healthy. I also think we all know how difficult it can be to get our kids to actually take said vitamins. Last night I received my sample of Bear Essentials Gummies and they immediately caught my son's eye. "Oh, what's that?" he asked me with youthful hope in his eyes, the wrapper teasing a sweet treat inside. "It's your new gummy vitamins!" I told him with excitement in my voice.
We immediately ripped open the packaging and he shoved a gummy bear right in his mouth and began chewing. This is where the excitement ended. He looked at me like I told him Santa wouldn't be able to make it for Christmas and said, "Daddy, these are yucky. Do I have to eat it?" Of course I told him no and he spit it into the garbage. Off he ran to play some more. I thought to myself, "Ok, he can sometimes be picky but he loves his others gummy vitamins so I wonder what's these taste like." I tried popped one of the remaining bears into my mouth and knew immediately why he didn't like them. To me they tasted like someone crushed up a horrible tasting adult multivitamin, mixed it with some gelatin, covered it in sugar, and prayed no one noticed. I'm pretty adventerous when it comes to eating, but even I couldn't appreciate these. I don't like writing bad reviews if at all possible, but beyond the packaging neither my son or I could find one redeeming quality about these. I appreciate the opportunity to try these out, but I don't think I'll be purchasing in the future.